People's Democracy(Weekly Organ of the Communist Party of India (Marxist) |
Vol. XXXV
No. 51 December 18, 2011 |
Who Pays for
Neo-liberalism’s Failure?
C P Chandrasekhar
According
to reports, promoters and top executives of leading private
sector airlines met
the prime minister late November to make their case. Their
arguments went along
expected lines: aviation fuel costs amount to as much as 40 per
cent of operating
costs; fuel prices have risen sharply; government taxes tend to
push up prices
even more; and aviation fuel prices in
STRIKING
ANAMOLY
The
sense is that the prime minister is inclined to intervene in
their favour,
though matters like FDI in retail have postponed the decision.
Under other
circumstances the PM’s stance may have appeared normal. The
airline industry is
an important part of the country’s infrastructure and the fuel
price hike is an
external shock threatening the survival of leading players. But
fuel prices
affect not only the airlines. Directly and indirectly they
affect every segment
of the population, including the poor and the middle classes.
Yet the
government in recent times has been clear that it will not go
back on its
decision to reduce fuel subsidies by doing away with the
administered pricing
mechanism and will stick with its policy of adjusting domestic
prices when
international prices change. Nor will it forego revenues by
cutting duties on
fuel any further. Money, the prime minister is reported to have
said, does not
grow on trees.
This
difference in approach when it comes to preventing the erosion
of the real
incomes of ordinary citizens and to protecting the profits of
the airlines is a
striking anomaly. It is explained by the fact that part of the
mess in aviation
today is because of the government’s open skies policy. That
policy was
influenced by the view that opening up the airline industry to
new and multiple
private operators would enhance competition, reduce prices and
improve the
quality of customer service.
One
danger, however, is that “competitive markets” often result in
failure. Wrong
decisions leading to excess capacities, price wars that reduce
margins and just
plain bad management can lead to losses and the bankruptcy of
one or more
players in the market. According to the votaries of the market
mechanism this
is inevitable. So when losses occur for these reasons,
governments should not
intervene but should let markets work. If some firms go
bankrupt, so be it. It
is merely the way in which the market imposes its discipline,
penalising wrong
decisions or poor management, and delivering a meaner, leaner
and more
efficient industrial landscape.
However,
despite having opened up the airline sector on grounds such as
these, the
government has been reluctant to stick by these principles. In
the Kingfisher
case, it now transpires that the ailing airline has been on life
support from
three sources among others: huge volumes of credit from the
banking sector,
including public sector banks; a conversion of part of the loans
provided by
banks into equity such that the banks hold 23 per cent of the
shares in the
airline; and short term credit from the oil distribution
companies on the
aviation fuel being consumed by the airline. It has been known
for some time
now that the company had accumulated losses that exceeded its
equity and
reserves. But it was when the airline could not meet its bills
for aviation
fuel and the oil companies stopped supply on credit that the
cancellations and
the crisis began.
LINKED TO
OPENING UP
The
story of how we got here is linked to the government’s
liberalisation drive
since the 1990s. The justification for that drive was that long
years of
monopoly ownership of the public sector in the airlines business
had resulted
in inefficiency and high costs and low profits or losses in Air
To
start with, the functioning of these public sector entities was
driven by
objectives other than sheer profit. For example, they were
required to fly on a
number of unprofitable routes to ensure connectivity in a
geographically large nation,
including on routes to remote locations with relatively sparse
traffic.
Internationally, Air
In
sum, the profit criterion was for long subordinate to other
objectives for the
national carriers. This, however, did result in the misuse of
the “freedom”,
leading to unwarranted costs and losses that were ignored. To
boot, with the
ministry of civil aviation combining in itself the role of
policy maker,
investment decision maker and day-to-day monitor of the airlines
operations,
the companies were subject to excess intervention, were made the
victims of
wrong investment decisions and were forced to engage in
activities that may not
have been commercially or socially appropriate. Even now, for
example, there is
a controversy surrounding decisions with regard to aircraft
purchases made
before Air
Given
this evidence, what was required in the airline industry was an
all out effort
to revamp Indian Airlines and Air
IRRATIONAL
DECISIONS
As
a result of that indiscriminate opening up, over the years the
business has
seen the entry of a large number of private players. Knowingly
or unknowingly
these investors had bought the argument that the only reason for
the poor
profit performance of the public sector airlines was their
incompetence. Any number
of efficient operators that could keep costs down and offer
better services at
a cheaper price would be able to quickly turn a profit. The net
result was irrational
investment, excess capacity on many routes and severe price
competition on
some. The government’s view was that this was merely a temporary
process of
adjustment. Wrong decisions by private operators would lead to a
“shake out”
and some airlines would close down and others would survive,
resulting in a
fitter, leaner and more customer-friendly industry.
Initially
it appeared that this was indeed occurring. Small airlines like
NEPC and bigger
and stronger ones like ModiLuft and Air Deccan had to close or
sell out. But,
over time, for each airline that was shrinking or closing there
appeared to be
more than one emerging. And most were expanding their fleet and
routes quite
significantly. The irrationality of private decision-making
under the market
mechanism was more than visible.
Kingfisher
was a relatively late entrant into the business with a business
model the
matched its promoter’s flamboyance. It would cater to the upper
end of the
market where the distinction between economy class and business
class ended.
And when Air Deccan ran into financial difficulties, promoter
Mallya decided to
acquire that company and combine his “luxury”, full-service
airline
(Kingfisher) with a no-frills twin, Kingfisher Red. All this was
occurring at a
time when the market was already showing signs of saturation,
fuel prices were
volatile, and cost consciousness was the prerequisite for
survival. And
decisions to expand that were not grounded on a viable business
plan were a way
of courting disaster. In the event, when rising fuel prices put
pressure on
costs, the Kingfisher myth was shown to be what it was: more a
show than a
business.
However,
the problem with Kingfisher did not catch public attention for
two reasons.
First, it managed to fund much of the business with outside
money, especially
money in the form of credit from the banks. Second, it managed
to reduce the
cost of this capital by getting the banks to convert a part of
this debt to
equity. Interest on debt has to be paid even when a company
makes losses. But
dividends on equity need to be distributed only if profits are
made.
These
sources of support did not, however, save the business from
losses that have
created a gaping financial hole that needs to be filled. But
here the airline
and its promoter are exploiting the fact that it has grown
rapidly to emerge as
one of the larger carriers in the business in terms of market
share. Like the
American banks during the crisis, Kingfisher is being presented
as “too big to
fail”. The failure of the airline would lead to a sudden
disruption of air
traffic, it is said. It would result in a loss of access of
finance to other
airlines, which could trigger more bankruptcies in the business.
It could badly
damage the banks that are heavily exposed to the airline, which
could have
repercussions elsewhere in the economy. But most important for
the government
is that it would give liberalisation a bad name.
It
is this which explains why both the prime minister, Manmohan
Singh, and the civil
aviation minister, Vayalar Ravi, were quick to declare that
Kingfisher needs to
be “saved”. Though they have subsequently turned silent or
retracted their
statements, the effort to “bail-out” Kingfisher is on. The
bailout strategy seems
to be one in which the oil companies, the banks and the
government (read the
tax payer) would share the cost of rescuing the company
suffering because of
the wrong decisions of its original promoters.